Wednesday, 16 November 2011

Solving problems

Well, there's so much to do and sort. I never realised how much work it would take to get the station up and running.

A major challenge we've had is the fact that we're nearly 4 miles from our nearest exchange. It's caused no end of problems keeping the station online during peak periods of the day during the test phase, but we're starting to overcome that through different strategies and planning.

We confirmed another presenter last night and so we're slowly filling the schedule. That's harder to do than I thought it would be. We're aiming to get great shows on board from lots of genres, however including the right presenter is proving more of a problem. I have to admit to being fussy about who we have doing shows on the station. But then again, I'm a bit like that in all things. All I can promise is that we'll have the best we can get.

We're working on the imaging for the station all the time. It's all about being feel-good to me. I want a station that you'll want to listen to because of how it makes you feel. We've got plenty of ideas, but they're going to take money to put in place so that's another area we've got to look at. This station isn't going to be a hobby. It's going to be where I dedicate my time and I'll need to make a living out of it.

I have big plans for where I want this station to go - after all, what's the point in putting effort into it if you don't want to get somewhere?

So sponsorship is another area we're looking at. It would be excellent to be able to raise some support to help the station in it's early stages. There's no doubt, I'm not afraid of hard work and am happy to do plenty of that, and having support behind you certainly would allow us to push on with our plans.

You see, for us, it's more than a radio station, it's about a feeling, and one we want to pass on to others. It's mighty hard out there in the real world for many people, and we'd like to think that people can tune into us to be uplifted and be given a reason to feel better.

There's no doubt, that getting this station up and running will be an all-consuming desire over the next few months - after that, getting us into your consciousness will be our next task as we continue to try and make Smile 101 part of your life!

It's all go....

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